Retail, CPG & FMCG

Online/Omnichannel growth strategy for a leading beauty retailer in India

Online/Omnichannel growth strategy for a leading beauty retailer in India

KEY QUESTIONS What is the market size of beauty & personal care in India? What is the growth rate and ...
To devise a category extension strategy for a super premium lifestyle accessories player

To devise a category extension strategy for a super premium lifestyle accessories player

KEY QUESTIONS Is the men’s accessory market in India a huge opportunity for a player? Which categories are doing well ...
India frozen food market study to help an international frozen food brand make India market entry

India frozen food market study to help an international frozen food brand make India market entry

KEY QUESTIONS What is the potential of the online grocery market in overall retail channel in India? How does the ...
Growth strategy for a leading meat super-vertical in India

Growth strategy for a leading meat super-vertical in India

KEY QUESTIONS What are the key cities that must be focused on to drive 15x growth? Which Micro-Markets within a ...
Geographical expansion and route to break even strategy for Italian baked goods brand

Geographical expansion and route to break even strategy for Italian baked goods brand

KEY QUESTIONS What is the market size and addressable market for baked goods in India? What are the methods to ...
Online market assessment Of Chocolate and Confectionary and other Impulse FMCG

Online market assessment Of Chocolate and Confectionary and other Impulse FMCG

KEY QUESTIONS What is the share of online channel in chocolate & confectionary market? What is penetration of key impulse ...
Supported commercial due diligence of a woman-focused fashion brand for a top Pe fund

Supported commercial due diligence of a woman-focused fashion brand for a top Pe fund

KEY QUESTIONS What is the proportion of different styles of wear in a  fashion-wardrobe composition? What is the proportion of ...
Supported commercial due diligence of a childcare omni-channel retailer for a top Pe fund

Supported commercial due diligence of a childcare omni-channel retailer for a top Pe fund

KEY QUESTIONS What is the current opportunity sizing and the growth drivers? What is consumer buying preferences for child-care products ...
Opportunity assessment of beverages category for online channel

Opportunity assessment of beverages category for online channel

KEY QUESTIONS What is the potential of the online grocery market in overall retail channel in India? How does the ...
Product launch and India Positioning Strategy for an International  Milk Food-based brand

Product launch and India Positioning Strategy for an International Milk Food-based brand

KEY QUESTIONS Identify key consumer target groups and gauge adoption willingness and brand affinity in category Select product variants to ...
Supported commercial due Diligence of a Leading craft beer brand for a top Pe Fund

Supported commercial due Diligence of a Leading craft beer brand for a top Pe Fund

KEY QUESTIONS What is the potential of the craft beer market in India along with channel split and growth drivers? ...
Market Assessment and GTM Strategy for online lingerie portal

Market Assessment and GTM Strategy for online lingerie portal

KEY QUESTIONS What is the market size and opportunity for lingerie – online vs. offline? How is the market growing ...
Dipstick due diligence for a new brand making waves in rural India

Dipstick due diligence for a new brand making waves in rural India

KEY QUESTIONS What are the key growth characteristics? What are the key flavors, variants, and SKUs, fronted by the Target? ...
Brand health due diligence for a INR 500 Cr investment target in fashion retail for a large PE firm

Brand health due diligence for a INR 500 Cr investment target in fashion retail for a large PE firm

KEY QUESTIONS What is the current opportunity sizing and the growth drivers? What is consumer psyche towards denim brands and ...
Dipstick Consumer Survey and Product Feedback for International Luxury BPC brand

Dipstick Consumer Survey and Product Feedback for International Luxury BPC brand

KEY QUESTIONS Who is the primary target group for the Client products? How do Indian customers currently use beauty products ...
Dipstick due diligence for a Target  to evaluate the strength of its brand and supply chain network

Dipstick due diligence for a Target to evaluate the strength of its brand and supply chain network

KEY QUESTIONS To validate the daily total sales volume of the Target brand across Delhi-NCR To understand the distribution network ...
Opportunity assessment and Channel deep-dive in Energy Drinks space

Opportunity assessment and Channel deep-dive in Energy Drinks space

KEY OBJECTIVES To evaluate the opportunity and the existing channel structure of Energy drinks in India APPROACH 200+ retailers were ...
Lowering The Price For A Premium Alcohol Brand

Lowering The Price For A Premium Alcohol Brand

The Indian entity of the client wanted to lower the price of its flagship liqueur brand. With the industry being ...
Strategy To Address The Pain Points Around Adoption And Buying Behaviour For Farmers

Strategy To Address The Pain Points Around Adoption And Buying Behaviour For Farmers

To identify the challenges across entire cultivation cycle; adoption and buying behaviour for client based on farmers and agri-retailers KEY ...